|
Corporate |
|
|
(October 5th 2008) Business Today : Back from the dead |
|
|
(April 3rd 2006) Economic Times : Whirlpool India to go in for new product |
|
|
|
|
|
HR |
|
|
(May 9th 2009) : Employee engagement, an effective tool |
|
|
(May 9th 2009) : HR Toolkit |
|
|
(July 26th 2006)Times Of India : Corporate Volunteerism On The Rise |
|
|
(July 9th 2006) Financial Express : When employees are brand ambassdors |
|
|
(May 30th 2006) Business Standard : Managing your boss |
|
|
| |
Marketing |
|
|
Festival Announcements |
|
|
(November 30th 2009) Infrastucture, realty firms favourite with funds managers |
|
 |
(November 30th 2009) Consumer durable companies sales has increase in the first quarter |
|
|
(November 28th 2009) Hot Deals |
|
|
(November 2nd 2006) Financial Express : It's real festive season for consumer durable cos |
|
|
(September 17th 2006) Punjab-Kesari : Ajay Kajol's Jodi |
|
|
(September 14th 2006) Today : Kajols the Actress at new product launch |
|
|
(September 10th 2006) Nav-Bharat-Times : Home is more important then career : Kajol |
|
|
(September 10th 2006) HT-City : I ve Always done films for shree fun : Kajol |
|
|
(September 09th 2006) Amar-Ujala : Whirlpool Target: 36 crores dollars |
|
|
(September 09th 2006) Asian-Age : Two to Tango Ajay and Kajol |
|
|
(September 09th 2006) Asian-Age : Whirlpool amis at 40% growth in festive season |
|
|
(September 09th 2006) Business-Stadard : Whirlpool lines up $20 %mn, may be back in black |
|
|
(September 09th 2006) Dainik-Bhaskar : 16.5 billion worth of business targeted, in the year 2006-2007 |
|
|
(September 09th 2006) Dainik-Hindustan : Whirlpool, diwali promotion campaigns |
|
|
(September 09th 2006) Ecnomic-Times : Whirlpool allocates Rs 60cr for festival blitz |
|
|
(September 09th 2006) Hindu-Business-Line : Whirlpool eyes 20% growth |
|
|
(September 09th 2006) Rajasthan-Patrika : Ajay and Kajol : Kicking off Diwali Campaign |
|
|
(September 09th 2006) Punjab-Kesari : Ajay-Kajol in New Delhi to whirlpool new product launch |
|
|
(September 09th 2006) Statesman : Rs 60-cr brand Promotion |
|
|
(September 09th 2006) Telegraph : Actors Ajay Kajol at a Promotion in New Delhi |
|
|
(September 09th 2006) Tribune : Bollywood Actor and brand ambassador : Ajay and Kajol |
|
|
|
|
|
Marketing strategy |
|
|
(June 11th 2009) Delhi Times: Ensure safe water |
|
|
(June 10th 2009) The Hindu Business Line (New Delhi) : Whirlpool to keep focus on lower-priced models |
|
|
(June 10th 2009) The Hindu Business Line (Bangalore) : Whirlpool to keep focus on lower-priced models |
|
|
(June 4th 2009) The Economic Times (New Delhi) : Whirlpool to tap rural mkt |
|
|
(June 4th 2009) The Economic Times (Bangalore) : Whirlpool now takes to the country roads |
|
|
(June 4th 2009) The Economic Times (Kolkata) : Whirlpool targets rural India with cheaper products |
|
|
(June 4th 2009) The Economic Times (Hyderabad) : It is country roads for Whirlpool too |
|
|
(June 4th 2009) The Economic Times (Chennai) : It is country roads for Whirlpool too |
|
|
(June 4th 2009) The Economic Times (Mumbai) : Over to the countryside |
|
|
(June 4th 2009) The Economic Times(Kochi) : It is country roads for Whirlpool too |
|
|
(June 4th 2009) The Economic Times : Whirlpool, eyes rural markets in India |
|
|
(November 13th 2008) The Hindu Business Line : Out of the whirl |
|
|
(July 31th 2006) FE : Innovations have helped us immensely |
|
|
(June 3rd 2006) DNA : In marketting what goes up finally touches ground zero |
|
|
(March 25th 2006) Business Standard : Whirlpool to set up experience centres in India |
|
|
|
|
|
Brand TVC |
|
|
(November 2006) 4Ps : Whirlpool Magic chalega kya? |
|
|
(May 14th 2006) HT : Kajol Says Ouch, Ajay Says Yummy |
|
|
(May 13th 2006) DNA : Lick Sevice |
|
|
|
|
|
Kohlapur |
|
|
(April 29th 2006) Dakshin : M Kesari |
|
|
(April 29th 2006) Sakal |
|
|
(April 27th 2006) Mahasatta |
|
|
(April 27th 2006) Punyanagari |
|
|
(April 26th 2006) Krantishingh |
|
|
|
|
|
Launch |
|
|
(April 24th 2008) The Statesman: AC's, refrigerators to cost more |
|
|
(April 21st 2008) Business Standard : Clarification |
|
|
(April 20th 2008) Hindustan Times : Whirlpool to invest $15-20 in Indian arm |
|
|
(April 19th 2008) The Hindu Business Line : Whirlpool to invest $15-20 in Indian arm |
|
|
(April 18th 2008) The Financial Express : Whirlpool expands reach in Indian markets |
|
|
(April 18th 2008) Economic Times (Hindi) : India is important in Whirlpool's international strategy |
|
|
(April 17th 2008) Telegraph : Whirlpool to raise prices by 2-3% |
|
|
(April 17th 2008) Hindustan Times : Consumer durables to cost more |
|
|
(April 17th 2008) Business Standard : May the best win |
|
|
(April 16th 2008) The Tribune |
|
|
(April 16th 2008) The Hindu : Whirlpool launches range of new products |
|
|
(April 16th 2008) Punjab kesari |
|
|
(April 16th 2008) Mail Today : Whirlpool to raise prices in june |
|
|
(April 16th 2008) Dainik Hindustan : Whirlpool will invest Rs 200-cr |
|
|
(April 16th 2008) The Hindu Business Line : Whirlpool set for break-even |
|
|
(April 16th 2008) The Financial Express : Whirlpool hopes to break even in '08 |
|
|
(April 16th 2008) Dainik Bhaskar : Whirlpool will invest Rs 200-cr |
|
|
(April 16th 2008) Business Standard (Hindi) : Whirlpool to hike prices in april-june |
|
|
(April 16th 2008) Business Standard : Whirlpool breaks even, to hike prices by a further 2-3% this quarter |
|
|
(April 15th 2008) Economic Times : Whirlpool promotes India MD as head of Asia Pacific region |
|
|
(December 9th 2006 ) Deccan Herald : Cool Offer |
|
|
( December 4th 2006 ) Dainik Jagran : Whirlpool Genius XL |
|
|
(May 11th 2006) Hindu Business Line : In from the cold |
|
|
(April 08th 2006) Times Of India : Two for joy |
|
|
(April 07th 2006) Dainik Bhaskar : Whirlpool lunch new Products |
|
|
(April 07th 2006) Hindustan Times : Life's 'two good' |
|
|
(April 07th 2006) TOI Rouge |
|
|
What make your marriage tick : Ajay and Kajol 1 Femina |
|
|
The Family T(h)ree : Ajay and Kajol Femina |
|
|
(April 04th 2006) Amar Ujala |
|
|
(April 04th 2006) Hindustan Times : Whirlpool New Image |
|
|
(April 04th 2006) Nav Bharat Times |
|
|
(April 04th 2006) Times Of India : Whirlpool registers Rs 1.5-cr profit |
|
|
(April 04th 2006) Business Standard : Whirlpool Plans to Invest $15-20 |
|
|
(April 04th 2006) Dainik Hindustan : Whirlpool Plans to Invest $2 b |
|
|
(April 04th 2006) Hindu : Whirlpool Plans to Invest $20 m |
|
|
(April 04th 2006) Tribune : Bollywood actors |
|
|
|
|
|
Bandhan Khushiyon Ka |
|
|
(July 12th 2006) Times Of India : A new beginning |
|
|
(July 10th 2006) Times Of India : Sharing name truths at Times Matri Seminar |
|
|
(June 2nd 2006) Times Of India : This weekend, get married |
|
|
(May 21st 2006) Times Of India : Celebrating bonding |
|
|
|
|
|
Advertising |
|
|
(June 20th 2006) Financial Express : Clean-up act |
|
|
(May 24th 2006) Economic Times |
|
|
|
|
|
Industry Features |
| |
|
(June 27th 2009) Consumer durable companies conserve electricity |
| |
|
(December 28th 2006) Economic Times : LG loses top refrigerator slot to Whirlpool |
| |
|
(June 08th 2006) Business Today : Not Quite Sell And Forget |
| |
|
(June 04th 2006) Business Today : A Rs 25,000 Crore Market In Play |
| |
|
(June 04th 2006) Business Today : Consumere good to be dearer |
| |
|
(June 04th 2006) Business Today : The Indian Revival |
| |
|
(June 03rd 2006) Business Today : The Other Ones |
| |
|
(June 01st 2006) Business Today : Bt Consumer durables |
| |
|
(June 01st 2006) Business : State of Market Business |
| |
|
(May 13th 2006) Economic Times : New Shades Of White |
|
|
(May 26th 2006) Business Standard : Selling aesthetics too |
|
|
Increased Competition : Franchising |